Wednesday, November 26, 2008
PR News 17
Chevron recently selected Ogilvy PR Worldwide to support its downstream business and marketing communications. Ogilvy will be tasked with “telling the story” of Chevron's brands in traditional and new media. I'm glad Chevron has decided to step up and make an effort to let people know who they are and why they should buy Chevron gas. I've personally NEVER been a fan of chevron. I don't feel like they are a clean or professional organization. All the Chevron gas stations I've ever been to are filthy and unprofessional. They are always a last option for me. I'm very interested to see what Ogilvy will do to reform their image.
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